Thank you for listening to Stop Selling. Start Relating: Learn How People Want to Buy.

Are you ready to customize the ideas we discussed so you can get business without being salesy?

If so, co-authors Nancy Zare, Ph.D. and Mary Pekas, B. S. have a special gift for you. For easy reference, we have collected all the guidelines and lists of questions in one convenient document. By completing this request form, you’ll receive them including the exact words to the “No to Yes” Guideline. As an added bonus, you’ll even find a template that you can fill in to create your features and benefits statements.

Enjoy using them with our compliments.

And let us know the results you get. Write us at

Or arrange to speak with Dr. Nancy in person:

I help entrepreneurs, and small business owners sell confidently and make more money.

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