Why do you need specificity?
For years, I basked in the warm glow of hearing “Everyone needs that!” after explaining my services. It felt validating, like I was offering something
Intuition: Your Selling SuperPower
Intuition is real — even for professionals. Those gut feelings are warning signs that some prospects might not be worth your time. Take Donald, for
Easy to Say Yes!
Which do you prefer: To read this message or watch it? In the last two weeks, three prospects told me, “I feel like I already
Are You Stressed By Marketing?
As I walked my foster dog (number 32, a Pomeranian named Mylo) before dawn on August 23, I suddenly realized I was the presenter at
Journey to Your North Star
Before GPS and navigation systems, travelers used the North Star to guide their journeys across unknown terrains. Sales too is a journey. You begin at
Assess Before You Say Yes, Part 2
In my last post, I discussed the value of identifying which prospects are a good fit for your business. Like 70% of the population, Carol
